Varun Tej is joining forces with director Karuna Kumar of ‘Palasa’ fame for his 14th film, which is to be produced on a grand scale by Mohan Cherukuri (CVM) and Dr Vijender Reddy Teegala of Vyra Entertainments. #VT14, which is mounted on a grand scale for Varun Tej, has been launched today in Hyderabad in the presence of the team and several special guests.

Suresh Babu and the film’s producers handed over the script to the director to start the proceedings. Director Maruthi switched on the camera for the muhurat shot, while Allu Aravind sounded the clapboard. Dil Raju did the honorary direction. Harish Shankar launched the title poster.

#VT14 is now titled as Matka and the title poster is designed uniquely and impressively. Matka is a form of gambling. The story, which takes place between 1958-1982, is based on a real incident that shook the entire nation, and the story is set in the backdrop of Vizag. The story spans 24 years. As the story progresses from 1958 to 82, we are going to see Varun Tej in four different get-ups. The actor indeed will undergo a complete makeover for the movie which will be the highest budget entertainer for the actor.

Nora Fatehi and Meenakshi Chowdary are roped in to play opposite Varun Tej and the makers have a special song in the movie featuring the Bollywood actress, who is making her Tollywood run with this pan India feature film. Naveen Chandra and Kannada Kishore are the other prominent cast.

A huge vintage set depicting Vizag in the 60s will be constructed for the movie. The team indeed is taking extra care to get the milieu and the feel of the 60s.? The makers zeroed in on a team of wonderful technicians to work for the movie. GV Prakash Kumar, who is one of the busiest composers in the South, will be providing music, while Priyaseth will handle the cinematography. Karthika Srinivas R is the editor.

‘Matka’ has a universal appeal, and indeed is the first Pan India project for Varun Tej. It will be released in Telugu, Tamil, Kannada, Malayalam and Hindi languages.