With the IPL broadcast rights up for grabs and a host of channels and OTT platforms going all out to bag the lucrative and coveted cricket property soon, the television viewership of Indian cricket has once again come under the spotlight. Incidentally, the ongoing global media rights for the marquee Indian tournament were bagged by STAR India for a staggering sum of Rs 16,347.5 crore with the tenure of 2018-2022. However, very few Indians know about the company that probably held the first-ever broadcast rights in Indian cricket and an almost forgotten film that made it possible. (More Cricket News)