In a statement, the label?said "We are pleased to announce that our board of directors has successfully come to an agreement on the signing of exclusive group contracts for all four members of BLACKPINK, our talented artists." They further added “BLACKPINK will continue to do its best to shine more brightly in the world music market as an artist representing K-Pop, and we will continue to give their unwavering support and faith in their actions.”

Since BLACKPINK's earlier contract expired in August of this year, there were many speculations, which led to the rise of rumours about disbanding.?However, behind the scenes, talks were underway with YG Entertainment. As of now, only group activities have been dealt with;?individual contracts of the members are still in the talks. As per various K-media sources, it seems that some members?want to focus on solo projects while still being in the group.

Upon the news of the 'Pink Venom' hitmakers announcing a comeback as a group, the label YG Entertainment's?stock saw a wonderful?20% rise. The fandom, popularly known as 'Blinks' took?the internet by storm with their excitement, celebrating this feat. A fan wrote "blackpink owns them,"?other comments read,?"Blackpink queens,"?"bc theyre the queens of k-pop," “BLACKPINK raising YG from death," "BP is their only income these days."

Despite ongoing negotiations for individual contracts for Lisa, Jennie, Rose, Jisoo, BLACKPINK's highly successful world tour is expected to yield substantial profits for YG Entertainment and each of its members through their collaborative projects.