This Pitch Is Two-Paced

• Get the best returns from the least possible price.
  IPL leaders Rajasthan Royals, Punjab XI have the lowest costs.
  
• Build strong teams and hire motivational leaders.
  Applies to business as well as sports.
  
• First impressions are crucial; in fact, very essential to get the product launch right.
  A losing team will result in negative fallout on the mother brand.
  
• Decentralise and empower the business division.
  Owners shouldn't meddle in day-to-day performance.

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• Listen to your customer, and react quickly to negative feedback.
  Catering to the popular voice may not work for team performance.
  
• Constant evaluation of success or failure in reaching targets.
  Evaluation in sports is governed by intangibles, is more intuitive.
  
• Ensure the business meshes with overall group branding initiatives.
  Treat sports as an independent business, not a brand promotion exercise.
  
• Reward successful performers with performance incentives.
  Players have to be motivated by more than just money.

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